I first met Tamsin through the excellent Cultivator scheme. At the time, she didn’t have a website and was relying on Etsy and word of mouth to promote her handmade, hand-stitched leather accessories. Our initial focus was on skills development, exploring how to use online channels to reach more people within her target markets. This early support naturally evolved into a mentoring relationship, centred around developing a strategy that Tamsin could take ownership of and confidently lead.

With that foundation in place, we shifted our focus to building a marketing strategy that would effectively promote her work — a key part of which was establishing a new Shopify website to enable direct online sales. Tamsin is both enterprising and authentic, and she brings her unique story and character into everything she creates. It has been a real pleasure to support her through this project, transforming her ideas into a professional online presence that reflects her craft and helps her business grow.